At InsightAsia, we love taking our international clients on a food adventure. Discover poke bowls, the Hawaiian-inspired food trend sweeping Asia.
Find out how we helped a global chocolate brand expand into Southeast Asia, where existing brand presence was negligible or non-existent.
Find out how our focus group research strengthened the visual identity of a food and beverage brand in Vietnam, Thailand and the Philippines.
With fantastic new flavours kicking in and contemporary food trends emerging online, the Filipino food and beverage industry is thriving. InsightAsia's Marjolein Winkelman checks out what's on the menu...
Find out how using our trained sensory panel to evaluate three alternative, lower-cost Kaya jam products in relation to the higher-cost current offering.
With the enormous global celebration of Christmas 2015 approaching, our team in the Philippines set out to discover the peculiar habits and traditions of people in this fascinating corner of the world.
Ramadan 2015 is among the most massive acts of religious observance in history. With Islam accounting for a quarter of the world’s population, the effect of this sacred time on our global community is awe-inspiring beyond measure.