InsightAsia Philippines recently went through a UX research training programme by Christine Balatbat, co-founder of UXPH, certified designer and researcher. How did they get on?
This month, we catch up with Yudan Sugiharto, Qualitative Research Director at InsightAsia Indonesia.
Take a look at how we streamed live on a mobile phone from a Kuala Lumpur supermarket to clients in London and San Francisco.
Gaining real, unfiltered insights into a culture or lifestyle is a crucial stage in the product development journey. That's why our qualitative user experience (UX) research teams have been out and about conducting street intercepts with clients.
InsightAsia works with global social media and ecommerce companies to help them understand how this new way of doing things in Asia came about, and how it differs to the digital West.