Vietnamese millennials: Then and now

Looking to reach the Vietnamese millennial population in your future creative work? 

Our Research Director, Tran Lien Phuong, recently explored the current and future millennial consumer landscape in a presentation. 

Catch up with her observations below:


Want to learn how current Asian trends will impact the future of your business?

Join our mailing list for a monthly dose of the latest local market research updates from Asia.